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iPhone 17 Series Launch Date and Pricing Leaks
Apple fans won’t have to wait much longer — the iPhone 17 series is expected to launch next month, with the Apple launch event reportedly scheduled for September 9, 2025. As the date draws near, leaks are revealing more details about what the Cupertino giant has planned for its upcoming lineup.
The latest buzz? Apple is rumored to increase the starting storage of the iPhone 17 Pro to 256GB, up from the 128GB base on its predecessor. But there’s a catch — the entire iPhone 17 lineup could see a $50 price hike.
Expected iPhone 17 Series Pricing
According to well-known Chinese tipster Instant Digital, Apple is raising prices due to rising component costs and China tariffs. If accurate, here’s how the pricing could look in the U.S.:

- iPhone 17: $849 (~₹74,000)
- iPhone 17 Air: $949 (~₹83,000)
- iPhone 17 Pro (256GB base storage): $1,049 (~₹92,000)
- iPhone 17 Pro Max (256GB base storage): $1,249 (~₹1,09,500)
This aligns with earlier reports from The Wall Street Journal, which also hinted at Apple considering price adjustments due to notable design and hardware changes.
What’s New in the iPhone 17 Pro?
The iPhone 17 Pro is shaping up to be a major upgrade over last year’s model. Based on leaks, here’s what we might see:
- Bigger Base Storage: 256GB as standard on both Pro and Pro Max models.
- Refreshed Design: Slimmer bezels and new titanium frame options.
- Performance Boost: Powered by Apple’s A19 Pro chip, offering faster speeds and better energy efficiency.
- Camera Upgrades: Improved low-light performance, upgraded telephoto lens, and new AI-powered photography features.
- Enhanced AI Capabilities: More on-device AI processing for photo editing, Siri enhancements, and smart suggestions.
Spotlight on the iPhone 17 Air
While the Pro models will pack serious upgrades, the iPhone 17 Air could steal some attention with its ultra-slim 5.5mm body, making it the thinnest iPhone ever. It’s expected to target users who prefer a lightweight, stylish device without all the “Pro” features.
Should You Upgrade?
If you’ve been holding onto an older iPhone, the iPhone 17 Pro might be worth the jump this year. The higher base storage, design changes, and performance improvements make it a more future-proof option — though the price bump could make some buyers think twice.
However, if you’re already using an iPhone 15 Pro or iPhone 16 Pro, the decision may depend on whether the new camera and AI upgrades feel essential to you.
Final Conclusion:
The iPhone 17 series, featuring the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max, is shaping up to be one of Apple’s most diverse lineups yet. While the Pro models are getting the biggest changes, the slight price increase across the board suggests Apple is betting on its loyal fan base to embrace the upgrades.
If the leaks hold true, September 9 will reveal whether the extra $50 and upgraded base storage are worth the hype.