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Vodafone Idea is growing itself. India’s telecom sector has always been a battleground for dominance, with Mukesh Ambani’s Reliance Jio and Sunil Mittal’s Airtel holding the lion’s share of the market. But now, Vodafone Idea (Vi) is throwing down the gauntlet with an aggressive new prepaid plan that could shake up the industry.
The new Rs 365 unlimited prepaid pack from Vi doesn’t just aim to attract budget-conscious customers — it’s a direct challenge to the pricing and benefits offered by Jio and Airtel.
What Makes Vi’s Rs 365 Plan Stand Out?
Vodafone Idea’s new prepaid plan offers something users have been craving for years — truly unlimited high-speed data without a daily cap (within a generous overall limit), along with unlimited calls and 100 SMS/day.
Here’s a quick look at what’s included:
- Price: ₹365
- Validity: 28 days
- Internet: Unlimited high-speed 4G data (up to 300GB per month)
- Calls: Unlimited local and STD voice calls
- SMS: 100 per day
- Network: Works for both 4G and 5G device users, but designed with 4G customers in mind
No 5G Device Requirement – A Big Win for 4G Users
One of the main selling points of this plan is that it’s 4G-friendly. Most unlimited plans from Jio and Airtel that offer similar benefits are targeted toward 5G users — meaning you need a 5G phone and you must be in a 5G coverage area to enjoy them.
With Vi’s Rs 365 pack;
- You don’t need a 5G phone.
- You don’t need to be in a 5G-enabled city.
- You still get high-speed 4G without daily restrictions.
This makes the plan a perfect fit for millions of users who are still on 4G devices or live in areas where 5G isn’t available.
The “Unlimited” Data -How Unlimited Is It?
While Vi markets this plan as “unlimited,” there is a fair usage policy (FUP) of 300GB per 28 days. This means:
- You can use as much data as you want each day without a daily limit.
- However, your total usage for the month cannot exceed 300GB.
For context, 300GB is more than enough for most users — even those who stream HD videos daily, use video calls, and browse heavily.
Example Usage:
- 10 hours of HD streaming per day for a month uses around 225–250GB.
- Gaming, video calls, and social media combined rarely push typical usage above 300GB unless you’re downloading massive files daily.
How It Compares to Jio and Airtel
| Feature | Vodafone Idea Rs 365 Plan | Jio 5G Unlimited Plan | Airtel 5G Unlimited Plan |
|---|---|---|---|
| Price | ₹365 | ₹399+ | ₹399+ |
| Data | 300GB/month (no daily cap) | Unlimited (only on 5G) with daily FUP on 4G | Unlimited (only on 5G) with daily FUP on 4G |
| Calls | Unlimited | Unlimited | Unlimited |
| SMS | 100/day | 100/day | 100/day |
| Device Requirement | 4G or 5G | 5G phone needed for unlimited data | 5G phone needed for unlimited data |
Additional Perks You Can Pair with This Plan
To make the most out of this pack, you can:
- Use it as a home backup internet: Perfect for when your broadband fails.
- Stream OTT platforms without worry: Binge-watch Netflix, Prime Video, and YouTube without daily limits.
- Connect multiple devices: Turn your phone into a Wi-Fi hotspot for laptops, smart TVs, and tablets.
Vi’s Comeback Strategy
Vodafone Idea has been struggling to compete with Jio and Airtel’s aggressive expansion, but moves like this show the company is focusing on customer needs rather than just chasing 5G headlines.
By giving 4G users premium benefits, Vi is not only differentiating itself but also potentially gaining loyalty from a segment that feels overlooked by other providers.
The Bottom Line
The Vodafone Idea Rs 365 prepaid plan is more than just a competitive offer — it’s a statement that 4G customers still matter. With unlimited high-speed data (up to 300GB), unlimited calls, and SMS benefits, it’s one of the most attractive prepaid options available today for non-5G users.
As competition in the Indian telecom market intensifies, this plan could push Jio and Airtel to rethink their pricing strategies — which ultimately benefits consumers.
If you’ve been frustrated with daily data limits and don’t yet own a 5G phone, this could be the perfect plan for you.